Yellow Tokens Glossary

Glossary of Customer Feedback, CX, Reputation, and Competitive Intelligence Terms

Explore key concepts used in customer feedback analysis, spontaneous review intelligence, customer experience, brand reputation, AI-powered text analysis, benchmarking, and continuous improvement.

Browse Glossary Topics by Theme

This glossary organizes the main concepts behind Yellow Tokens and the Spontaneous Feedback Intelligence & Action (SFIA) category. Use the sections below to explore related terms organized by topic.

Yellow Tokens Platform, Project Types, and Subscriptions

Terms related to Yellow Tokens project types, predefined projects, custom project workspaces, account subscriptions, and Project Store access.

Yellow Tokens Custom Project Yellow Tokens Ready-Made Project Yellow Tokens Welcome Project Ready-Made Project Subscription Business Account Subscription

Feedback, Reviews, and Public Conversations

Terms related to customer feedback, reviews, complaints, public comments, social signals, and review analysis.

Customer Feedback Customer Review Customer Complaint Voice of Customer (VoC) Negative Feedback Positive Feedback Complaint Patterns Review Authenticity Review Bias Review Consolidation Unsolicited Customer Feedback Solicited Customer Feedback Spontaneous Feedback Public Review Analysis Google Reviews Amazon Reviews Tripadvisor Reviews Review Aggregation Multi-Platform Reviews Social Listening Social Media Monitoring Public Conversation Analysis Brand Mentions Hashtag Analysis User-Generated Content Real-Time Feedback Product Feedback Review Analysis Customer Sentiment

Customer Experience and Journey

Concepts related to customer experience strategy, journeys, expectations, touchpoints, pain points, and satisfaction drivers.

Customer Experience (CX) CX Journey Customer Journey Map Customer Touchpoint Friction Point Customer Expectation Gap Customer Pain Points Customer Delight Omnichannel Experience Satisfaction Driver Price Perception

Metrics, Scores, Dashboards, and Indices

Terms related to ratings, review scores, CX metrics, benchmarks, satisfaction indicators, and Yellow Tokens measurement frameworks.

Yellow Tokens Intelligence Dashboard Spontaneous Feedback Index Spontaneous CSAT Spontaneous NPS Review Score Online Rating Review Volume CX Metrics CX Dashboard CSAT NPS Satisfaction Benchmark Sentiment Score Rating Distribution Online Review Trend Reputation Score Competitive Metrics Share of Voice

Reputation, Brand Perception, and Trust

Terms related to brand reputation, trust signals, perception, visibility, reputation management, and early crisis detection.

Brand Reputation Brand Monitoring Brand Sentiment Brand Perception Crisis Detection Brand Trust Signal Online Visibility Brand Safety Brand Audit Reputation Management Social Sentiment

AI, NLP, Automation, and Text Intelligence

Concepts related to natural language processing, AI classification, semantic analysis, automated insights, and machine learning applied to feedback and CX.

CX Automation CX Analytics Sentiment Analysis Emotion Detection Polarity Analysis Topic Modeling Text Classification Keyword Extraction Entity Extraction Semantic Clustering Intent Classification NLP Transformer Model Text Preprocessing Language Patterns Social Signal Detection AI Customer Feedback AI for CX AI Competitive Intelligence Machine Learning Insights Automated Insights AI Classification Model Predictive Insights LLM / Large Language Model

Action Plans and Continuous Improvement

Terms related to turning feedback into action plans, prioritization, operational adjustments, PDCA cycles, and KPI-driven improvement.

Spontaneous Feedback Intelligence Action Feedback Loop Feedback Prioritization CX Optimization PDCA Cycle Action Plan Continuous Improvement Root Cause Analysis Improvement Loop Operational Adjustment Prioritization Framework KPI-Driven Improvement

Competition, Benchmarking, and Strategy

Concepts related to competitive intelligence, benchmarking, SWOT analysis, market gaps, positioning, differentiation, and strategic growth opportunities.

CX Strategy Competitive Analysis Competitor Analysis Competitive Landscape Benchmarking Competitive Research Competitive Gap Analysis Industry Benchmark SWOT Analysis Market Positioning Competitive Intelligence Software Competitive Scorecard Market Analysis Strategic Framework Market Gap Competitive Advantage Strategic Differentiation Growth Opportunity Positioning Strategy Market Dynamics Churn Analysis

Turn Customer Feedback Into Strategic Intelligence and Action Plans

Yellow Tokens helps companies consolidate public feedback, detect recurring patterns, benchmark competitors, and transform customer signals into action plans.

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