Market landscape analysis
Understand how customers describe a sector, destination, city, or group of companies based on public spontaneous feedback.
Yellow Tokens Project Store
Ready-made market intelligence projects built from spontaneous customer feedback
Explore curated projects prepared by Yellow Tokens for specific markets, sectors, cities, countries, and competitive landscapes — without having to configure companies, establishments, or products from scratch.
What the Project Store is
Pre-built projects for faster market understanding
Ready-made by Yellow Tokens
Project Store projects are created and configured by the Yellow Tokens team. Each project already includes selected companies, establishments, products, or market samples, depending on the scope of the project.
Designed for market intelligence
These projects help teams quickly understand how customers talk about a market, which brands or locations stand out, what problems appear repeatedly, and where customer satisfaction patterns are emerging.
Important distinction
Project Store projects are different from Custom Projects
A Project Store project gives you access to a predefined analytical environment. A Custom Project is built around your own company, your own locations or products, and the competitors you choose to analyze.
Custom Projects are available for users with an active Business Account Subscription and are designed for organizations that want to analyze their own company, locations, products, and selected competitors over time.
Why use a ready-made project?
Useful when you need market context before building your own intelligence environment
Project Store projects are especially useful when your team wants to explore a market, compare customer perception across a predefined group of companies, or understand recurring customer issues in a specific segment.
Competitive discovery
Identify recurring strengths, weaknesses, complaints, and satisfaction drivers across a predefined competitive set.
Faster strategic exploration
Use a ready-made analytical environment to explore opportunities before deciding whether to create a Custom Project for your own business.
What you can analyze
From raw feedback to structured customer intelligence
Public customer feedback
Access consolidated customer feedback from public sources included in the selected project scope.
Main topics mentioned by customers
See the subjects that appear most often in customer comments, reviews, complaints, compliments, and recommendations.
Spontaneous satisfaction signals
Analyze spontaneous CSAT and NPS-style indicators derived from public customer feedback instead of traditional survey responses.
SWOT-style customer perception
Understand strengths, weaknesses, opportunities, and threats reflected in how customers describe the selected companies, locations, or products.
How it works
Choose a ready-made project and start exploring the analysis
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Browse available projects
Explore projects by country and sector.
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Select the project that matches your question
Each project has its own predefined scope, including the companies, locations, products, or market sample analyzed.
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Access the analytical environment
Review customer feedback, topics, satisfaction signals, SWOT analysis, and other available intelligence layers for that project.
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Move to a Custom Project when your team needs its own setup
If your organization needs to analyze its own company, locations, products, and selected competitors, a Custom Project may be the right next step. Custom Projects require an active Business Account Subscription.
Available ready-made projects
Explore selected U.S. ready-made projects
The projects below are paid ready-made analytical environments created by Yellow Tokens for predefined U.S. market scopes. Each project includes companies, establishments, or market samples selected by our team.
Top U.S. Hotel Brands
A ready-made project with 50 properties from 5 leading U.S. hotel brands, located across major destinations such as Orlando, Miami, Las Vegas, New York, Houston, Dallas, San Antonio, Atlanta, Denver, and San Diego.
Included brands: Marriott, Hampton by Hilton, Holiday Inn Express, Hyatt Place, La Quinta by Wyndham.
Plans start at: $120/month, billed annually.
View Project in Platform
Top 10 U.S. Restaurant Chains
A ready-made project with 100 establishments from the 10 largest quick-service restaurant chains in the United States, covering both major urban centers and key regional markets.
Included brands: McDonald's, Starbucks, Chick-fil-A, Taco Bell, Wendy's, Chipotle, Burger King, Subway, Domino's, Dunkin.
Plans start at: $120/month, billed annually.
View Project in Platform
Top 10 U.S. Supermarkets
A ready-made project with 100 establishments from the 10 largest supermarket chains in the United States, covering both major urban centers and key regional markets.
Included brands: Walmart, ALDI, Kroger, Publix, Costco, Whole Foods Market, Trader Joe's, H-E-B, Sam’s Club, Albertsons.
Plans start at: $120/month, billed annually.
View Project in Platform
Largest Shopping Malls in the United States
A ready-made project featuring the 15 largest shopping malls in the United States, ranked by gross leasable area and located across states such as Hawaii, New Jersey, Florida, California, New York, Pennsylvania, Minnesota, Virginia, and Illinois.
Included malls: Ala Moana Center, American Dream, Sawgrass Mills, Del Amo Fashion Center, Destiny USA, King of Prussia Mall, Mall of America, Millcreek Mall Complex, Palisades Center, Roosevelt Field, Aventura Mall, South Coast Plaza, Tysons Corner Center, Westfield Valley Fair, Woodfield Mall.
Plans start at: $120/month, billed annually.
View Project in PlatformProject availability, pricing, billing periods, and included scopes may vary. Project Store projects are predefined by Yellow Tokens. If your organization needs to choose its own companies, locations, products, and competitors, a Custom Project may be the right next step.
Which project type is right for you?
Ready-made market intelligence or a custom environment for your business?
Choose a Project Store project when...
- You want to explore a predefined market, sector, city, or competitive landscape.
- You do not need to choose every company, establishment, or product yourself.
- You want faster access to structured analysis from a ready-made scope.
- You are researching a market before deciding what to analyze continuously.
Choose a Custom Project when...
- You want to analyze your own company, locations, products, and competitors.
- You need a project configured around your business reality.
- You want to use Yellow Tokens as an ongoing intelligence and improvement platform.
- You need action-oriented workflows connected to your own competitive context.
Questions
Frequently asked questions
Are Project Store projects free?
No. Project Store projects are paid ready-made projects. Free accounts may include Welcome Projects, which are different and exist mainly to demonstrate how the analytical layer of Yellow Tokens works.
Can I choose the companies included in a Project Store project?
No. Project Store projects have a predefined scope created by Yellow Tokens. If you want to choose the companies, establishments, products, and competitors yourself, you should create a Custom Project.
Are Project Store projects the same as Custom Projects?
No. Project Store projects are predefined analytical environments. Custom Projects are created around the specific companies, establishments, products, and competitors selected by the user.
Can a Project Store project help me decide whether to create a Custom Project?
Yes. A ready-made project can help your team understand a market, identify relevant competitors, and evaluate customer perception patterns before creating a Custom Project.
Can I create a Custom Project with a free account?
No. Custom Projects are available for users with an active Business Account Subscription. Free accounts may include Welcome Projects, while Project Store projects are paid ready-made projects with predefined scopes.
Start with ready-made intelligence
Explore predefined customer intelligence projects in the Yellow Tokens Project Store
Use Project Store projects to understand specific markets faster — or create a Custom Project when your team needs ongoing intelligence for your own company and competitors.