Business Account Subscription
A Business Account Subscription is a paid Yellow Tokens subscription that allows an organization to access business features, including the ability to invite users and create and manage Custom Projects.
What Is a Business Account Subscription?
A Business Account Subscription is designed for organizations that want to use Yellow Tokens as an ongoing customer intelligence and improvement platform.
It gives eligible users access to business-level capabilities, including the ability to configure Custom Projects with their own companies, establishments, products, and selected competitors.
Why It Matters
Organizations that want to analyze their own business reality and act on customer intelligence need more than access to predefined projects. They need a configurable environment where they can decide what companies, locations, products, and competitors should be analyzed.
A Business Account Subscription enables this custom setup and supports ongoing feedback intelligence, benchmarking, and action-oriented workflows.
How It Works
A Business Account Subscription is associated with a paid account and enables business-level use of Yellow Tokens.
- The user or organization activates a Business Account Subscription.
- Eligible users can create Custom Projects inside Yellow Tokens.
- The organization defines the companies, establishments, products, and competitors it wants to analyze.
- Yellow Tokens analyzes spontaneous feedback and supports ongoing intelligence and action-plan workflows.
What a Business Account Subscription Enables
- Creation of Custom Projects
- Invitation of additional users to the Business Account
- Analysis of the user's own company, establishments, and products
- Selection of competitors to analyze
- Access to analytical layers such as feedback, topics, SWOT, CSAT, NPS, and SFI
- SFI comparison with benchmark datasets, when available for the project context
- Continuous Improvement PDCA Action Plans
- Competitor Gaps Action Plans
Important Distinctions
A Business Account Subscription is different from a Ready-Made Project Subscription. The first enables business-level use of Yellow Tokens and Custom Project creation. The second gives access to a specific predefined project from the Project Store.
- Business Account Subscriptions are required for Custom Projects
- Ready-Made Project Subscriptions are tied to predefined Project Store projects
- Welcome Projects are free demonstration projects and do not replace paid project types
- Project availability and features may vary depending on the account, plan, and project type
Business Account Subscription vs Ready-Made Project Subscription
| Business Account Subscription | Ready-Made Project Subscription |
|---|---|
| Enables Custom Project creation | Gives access to one selected predefined project |
| Designed for organizations analyzing their own business and acting on customer intelligence | Designed for accessing predefined market intelligence |
| User defines companies, locations, products, and competitors in Custom Projects | Yellow Tokens defines the project scope |
| Supports ongoing intelligence and action-plan workflows | Supports exploration of a ready-made analytical environment |
Example
A restaurant group can use a Business Account Subscription to create a Custom Project with its own restaurant locations and selected competitors.
This allows the organization to analyze customer perception, compare performance, identify recurring issues, and generate action plans based on spontaneous feedback.
How Yellow Tokens Uses Business Account Subscriptions
Yellow Tokens uses Business Account Subscriptions to separate free exploration, predefined project access, and full business-level use of the platform.
- To enable Custom Project creation and user invitations
- To support organizations using Yellow Tokens continuously
- To allow users to define their own project scopes
- To connect spontaneous feedback intelligence with action-oriented workflows
FAQ – Business Account Subscription
What is a Business Account Subscription in Yellow Tokens?
A Business Account Subscription is a paid subscription that allows an organization to access business features in Yellow Tokens, including the ability to invite users and create and manage Custom Projects.
What does a Business Account Subscription enable?
It enables the creation of Custom Projects, invitation of additional users, analysis of your own company, establishments, and products, selection of competitors, and access to analytical layers such as feedback, topics, SWOT, CSAT, NPS, and SFI. It also allows access to benchmarking and action plan features.
How is a Business Account Subscription different from a Ready-Made Project Subscription?
A Business Account Subscription enables business-level use and Custom Project creation, where users define what to analyze. A Ready-Made Project Subscription gives access to a specific predefined project from the Project Store, with scope defined by Yellow Tokens.
Who should use a Business Account Subscription?
Organizations that want to analyze their own business reality, act on customer intelligence, and need a configurable environment to define companies, locations, products, and competitors should use a Business Account Subscription.
Can I invite other users to my Business Account?
Yes, a Business Account Subscription allows you to invite additional users to collaborate within your organization's account.
What are Custom Projects in the context of a Business Account Subscription?
Custom Projects are configurable projects where organizations define the companies, establishments, products, and competitors they want to analyze using Yellow Tokens' business features.
What is required to create a Custom Project?
A Business Account Subscription is required to create and manage Custom Projects in Yellow Tokens.
Are there any free project options available?
Yes, Welcome Projects are free demonstration projects, but they do not replace paid project types like Custom Projects or Ready-Made Projects.
Can I analyze competitors with a Business Account Subscription?
Yes, you can select competitors to analyze as part of your Custom Projects with a Business Account Subscription.
How do I start using a Business Account Subscription?
You need to activate a paid Business Account Subscription, after which eligible users can create Custom Projects and configure the analysis scope for your organization.